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Jack Ziegler
Creative Brand Manager
Relevant Experience
June 2021-Present
Digital Marketing Coordinator
WKH Solutions
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Work with small businesses and nonprofits to develop and implement digital marketing strategies aligned with their goals
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Coordinate and facilitate SEO strategies for small businesses and nonprofits
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Implement website changes to promote higher search rankings, website visits, and conversion rates
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Implemented SEO strategy contributing to a 52% year-over-year increase in website traffic for a small business
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Develop social media campaigns to boost organic reach and
engagement-
Created strategy and content for a video campaign increasing post engagement by 42.9% across all platforms for a nonprofit
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May 2021-May 2022
Social Media Associate
Christopher Newport University Office of Admission
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Oversaw all Office of Admission social media accounts
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Tracked social media metrics in order to recommend and plan future social media posts
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Created social media content utilizing graphic design and photo editing software such as Canva and photoshop
May 2020-Dec 2020
Marketing Intern
Fear 2 Freedom
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Managed and operated profiles on all social media platforms
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Led campaign to promote annual luncheon event which raised $50,000
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Contributed to a 50% increase in website visits between 2019 and 2020
Skills & Tools
Skills
Strategic Brand Positioning
Creative Problem Solving
Visual Storytelling
Qualitative & Quantitative Research
Data Analytics
Tools
Adobe Creative Suite
Microsoft Office
Google Analytics
Tableau
